Our Spring ’24 Suiting campaign highlighted the finer points, detailing the craftsmanship behind Aritzia’s tailoring — precise, deliberate, and, frankly, a little obsessive.
We launched across digital, on dotcom:
And DTC :
And social:
Soon after, we rolled out our sustain campaign:
I slipped in some cheeky copy aimed at my creative director. He quoted me right back.